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Discover Hidden Profit


-Finding the Riches in the Niches of Vacation Rentals-

Are you a vacation rental owner looking to increase PROFIT?

Are you looking to discover unique  NICHES  to improve bookings and reach specific target markets?

Do you want to grow the RICHES in your business?


Do you want to discover all THAT for FREE??  


This is the workshop for you!  Find the riches in the niches!


Date:  June 1st, 2023

Time:   6:00 pm Central (Chicago)

Location:  Online (Zoom Room)

Hosted by:  Suzanne Hacker - Your Vacation Rental Business Coach

RSVP:  Click below  to RSVP and get login information

Having a niche in the vacation rental industry can provide several important benefits and advantages.  Here are 3 key reasons why it is important to have a niche:


  1. Targeted Marketing and Audience Appeal: By focusing on a specific niche in the vacation rental industry, you can tailor your marketing efforts and services to meet the unique needs and preferences of a specific audience. This allows you to create specialized messaging and offerings that resonate strongly with your target market. By appealing to a specific group of travelers, you can attract guests who are more likely to be interested in what you have to offer, resulting in higher occupancy rates and increased customer satisfaction.

  2. Differentiation and Reduced Competition: The vacation rental industry is highly competitive, with numerous properties vying for attention. Having a niche allows you to differentiate yourself from the broader market and stand out among competitors. By catering to a specific segment of travelers, you can offer unique features, amenities, or experiences that are tailored to their interests. This helps you create a distinct brand identity and establish a competitive advantage, reducing direct competition and increasing your chances of attracting bookings.

  3. Enhanced Guest Experience and Repeat Business: By specializing in a niche, you can provide a more personalized and tailored experience for your guests. Understanding the specific needs and preferences of your target audience allows you to design your vacation rental property, amenities, and services to cater to those requirements. This leads to increased guest satisfaction, positive reviews, and higher chances of repeat bookings. Satisfied guests are also more likely to recommend your property to others within their network who share similar interests, further expanding your customer base.

Let's do this!   

This is NOT just another FREE workshop.  


This workshop is specifically for vacation rental owners who want to find the right niche (or niches) for their vacation rental


I have my own vacation rental business AND coaches other vacation rental owners to identify their target markets, get more bookings and SUCCEED!

So who am I and WHY should you trust me?

I am Suzanne Hacker, a former banking executive turned business coach and during my banking career, I was overseeing 17 locations with 110+ direct/indirect reports.  I had about 15-20 people reporting directly to me and I always felt that one of the most important parts of my position was in coaching them.  In addition to overseeing the branches, I also oversaw consumer and small business lending, marketing and training for the bank. Why is that important?  Because I understand business and all the various facets that go into growing it successfully. I am very goal-focused and am constantly looking at the numbers and keeping the ROI in mind. 

After my banking career ended due to an acquisition, I had the amazing opportunity to finally invest in real estate that I was able to turn into vacation rentals.  My vacation rental love story began, and I also re-discovered a lost love for remodeling, interior design and decorating and the hospitality business.  Mix that together with my passion to coach others, and here I am today with WELCOMING WOW!

Suzanne Hacker Branding - Social 22 of 56.jpg

Ready to join the FREE Workshop?  Click here!




 60 minute FREE Workshop - Finding the Riches in the Niches of vacation Rentals

(Valued at $350)


Hot-seats for you to get Suzanne’s eyes on your listing and your unique market opportunity

(Valued at $250) 


BONUS (just for attending)


Personal 1:1 Laser-focused Zoom meeting with Suzanne to be scheduled in the week following the workshop

(Valued at $250)


Total value of $850


You get all that - for FREE!! - Just click the button below to RSVP!

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